Since 1953, the Small Business Administration has worked to ignite change and spark action so small businesses can confidently start, grow, expand, or recover. But how do those conversations need to shift and evolve when working directly with transitioning Veterans? They turned to Reverb to find out.
Over the course of three years, our team created branded visuals across three Veteran entrepreneurial support programs: Boots to Business, Boots to Business Reboot and the Veterans Business Outreach Center (VBOC).
We consulted with national teams as well as 19 regional departments throughout the United States to ensure materials were on brand and focused on the resources transitioning Veterans needed most.